Ever since the release of Avengers, Marvel dominated the big-screen, with the company’s heroes represented everywhere, so expectation for Age of Ultron is very high, and there’s a lot of pressure on this sequel. Avengers earned over $2 billion, and most sequels make more than their predecessors, so imagine the revenue if it exceeds the ticket sales for its previous movie, or even for Titanic or Avatar. Fans aren’t showing any signs of fatigue from Marvel, as evidenced by the success of Winter Soldier and Guardians of the Galaxy. Each film Marvel pumps out raises the bar for this one even higher because every one is so good, and other studios will watch out for next May, as they can only hope Age of Ultron doesn’t do as well as anticipated, which it most likely won’t.
AVENGERS, by Peter Habjan.